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Philippines Apparel Textile Show & Philippines Sport Show and Asia International E-commerce Expo:Industry Event Generates New Momentum for Trade

Philippines Apparel Textile Show & Philippines Sport Show and Asia International E-commerce Expo will be held from October 5 to 7, 2023 at SMX Convention Center in Manila, Philippines. Cosponsored by China Chamber of Commerce for Import and Export of Textiles, Huiyuan International Exhibition Co., Ltd (Huiyuan Culture Group), and local exhibition institutions in the Philippines, this show aims to gather industry leaders and innovators from the world to display the latest products and technologies, and bring unlimited business opportunities to all the participants. The exhibition is expected to attract more than 2,000 merchants. Nearly 100 Chinese enterprises will showcase their products in the fields of textiles and clothing, shoes, bags, sports and fitness equipment, etc. at over 120 booths.  Asia International E-commerce Expo, to be held simultaneously in the Philippines, will focus on hot-selling e-commerce products such as electronic products and household necessities. Meanwhil

The Electrolux FashionCare Council share laundry tips to keep clothes looking good as new

Laundry day often spells trouble for a lot of Filipino households especially when it comes to using a washing machine because of the fear it might ruin their clothes. That is why Electrolux Philippines and their FashionCare Council is here with laundry and fabric care tips to help them care for their precious pieces of clothing. 

Check out these hacks from FashionCare Ambassador Rajo Laurel, along with the FashionCare Council members Mommy Mundo Founder and mompreneur Janice Villanueva and executive director and teacher of SoFA Design Institute, and Creative Director of fashion accessories and bag label ARANÁZ Amina Aranaz-Alunan, that will help keep their clothes looking new for longer.

To help clothes keep its shape, do your research to know whether they are best hung or folded in storage.

1. Turn Your Clothes Inside-Out

When it came to machine washing, acclaimed fashion designer Rajo Laurel advised women to turn their clothes in reverse and wash them inside out. It not only helps preserve color but also minimizes the risk of damage to stitching or embroidery on the exterior of your clothes. 

2. Pre-wash your store-bought garments

Thinking of wearing your clothes fresh from the store rack? According to Rajo Laurel, this is a don’t as companies treat their clothes to a certain spray to protect them from insects, especially here in the Philippines as our weather is hot and humid. Rajo’s advice was to wash clothes as soon as they’re bought and before they are worn.

3.  Read the Care Instructions

Both Amina Aranaz-Alunan and Rajo Laurel stressed the importance of reading the laundry care instructions on the clothing labels. From using cold vs. hot water in the wash to recommendations on how best to iron or hang clothes, these guidelines are there to help ensure that your clothes remain in the best shape. By reading and following the care instructions, your clothes will definitely last longer.

4. Hang or Fold?

To help keep clothes in the right shape, Amina Aranaz-Alunan also shared that it was important to know whether a certain piece needs to be hung or best to be folded to keep its form. “The best example of this being to fold a sweater instead of hanging it. By hanging a sweater, the fabric used might stretch. In order to keep its form, it’s best to fold it instead,” Aranaz-Alunan said.

5. Protect Delicate Items through an Old Stocking

Rajo also shared that another way to protect clothes with beading or embroidery is to place them inside an old stocking. He further explained that “the stocking is more pino.  The holes basically are able to protect them. The water can penetrate but the beads won’t fly out.”

6. Yellowing? Use Candle Wax

Have you ever opened your closet to put on a white shirt or blouse that you’ve been storing and been surprised by yellow stains? Laurel shared a creative way to keep your whites white – by using candle wax.

“What you do is simple. You get a white candle and you rub it around the collar lalo na if you’re going to store it. What happens there is that like any fabric, the main enemy of the material is sunlight and humidity so light and water. The wax protects it from both humidity and from light,” explained Rajo.

The Electrolux 11/7kg UltimateCare™ Washer Dryer EWW14113 will do all the work for you because it’s a 2-in-1 machine that can both wash and dry your clothes at optimal efficiency and give you better fabric care.
The Electrolux 11kg UltimateCare™ Washing Machine EWF14113 gives your clothes deep cleaning while maintaining its vibrancy and color.

7. Find the Right Machine

When asked about effective and reliable ways of caring for the items we love, both Aranaz-Alunan and Janice Villanueva stressed the importance of a reliable washing machine brand.

When it comes to caring for clothes, Villanueva talked about the investing in the right machine, tools, and technology. “Technology is there for convenience because we live busy lives,” she explained. “Everything is Electrolux in my house it saves time, energy, money, stress, and there are functionalities that are so well thought of such as baby-care, anti-allergen, and vapor-action which helps against amoy kulob.”

Electrolux aims to help moms keep their clothes looking newer for longer with their UltimateCare™ range of washing machines and dryers. These come with UltraMix™ technology that not only promises to clean and remove stains but also help retain the colour, shape, and softness of all types of clothing fabrics and materials.

Other features which helps the Electrolux UltimateCare™ washing machines and dryers care for clothes are Vapour Action which is designed to soften fabric and reduce allergens by up to 99.9% and a Woolmark certified cycle which promises a safe wash for wool garments.

For more information about Electrolux and FashionCare visit and follow @ElectroluxPhilippines on Facebook and Instagram.


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