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Mang Inasal hailed as ‘best-tasting chicken inasal’ in the Philippines

Mang Inasal   Chicken Inasal is recognized by Filipinos as the best-tasting grilled chicken in the country, based on a recent imagery survey conducted by a third-party market research agency. Held from November to December 2022, the nationwide study asked 800 consumers which grilled chicken they consider best-tasting, among other characteristics. Results showed that over 90% of the respondents pointed to Mang Inasal for having the best-tasting grilled chicken among 40 other brands the consumers were aware of.   “It’s inspiring to know that the people appreciate what we have been working hard for at Mang Inasal for the past 20 years -- which is to give our customers the best-tasting Chicken Inasal every day,” said Mang Inasal Business Unit head Mike V. Castro. “This will surely keep us going in serving more Ihaw-Sarap meals and Unli-Saya moments to all our customers.”     To mark this special milestone, a new  video advertisement  was produced, featuring Mang Inasal’s long-time brand am

SM Supermalls and McDonald's celebrates #NationalThankYouWeek




SM Supermalls and McDonald's level up the Thanksgiving tradition among Filipino families with the online and on-ground celebration of "National Thank You Week" last November 19 to 25.


“On the second year of our partnership with McDonald's, we continue to underscore the uniqueness of the emotional bond of Filipinos, especially when our customers make memories and redefine thanksgiving celebrations in our malls,” shares Jonjon San Agustin, SM Supermalls senior vice president for marketing.



On digital, SM and McDonald's encouraged families to share their ‘thank you moments’ for a chance to win P5,000 SM shopping money by simply taking a photo using the #NationalThankYouWeek Photo App that can be accessed via smsupermalls.com until November 25. McDonald’s also gave its customers a special treat, as a simple way of saying ‘thank you’, as all McDonald’s stores located in 47 SM malls nationwide gave a free Vanilla Sundae Cone for every purchase of a Happy Meal from 3 p.m. to 6 p.m. from Thanksgiving Day itself (November 22) until November 25, Sunday.





A grand culminating activity was also mounted for families on the last day of the week-long celebration on November 25 at SM Mall of Asia, Central Atrium. For only Php180, kids and kids-at-heart experienced SM Supermalls and McDonald's Thank You Town where everyone enjoyed an array of fun activities and fun technology games.



At the Thank You Town, SM shoppers were able to sign-up for McDonald’s Stripes Run, avail of the new McCelebrations Birthday Party themes, and experience fun games and activities.

SM Supermalls is the sole Philippine finalist in this year’s World Retail Awards, held last April 19 in Madrid, Spain. SM's "National Thank You Day," an integrated live brand experience campaign in partnership with McDonald's Philippines, made it as a finalist in the ‘Best Customer Experience Initiative – Mall Owners’ category.

For more information, check out www.smsupermalls.com, and its Facebook, Twitter and Instagram accounts: @smsupermalls.

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