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  “Spendthrift” is my mom’s mantra for how she handles money. As soon as she started giving me monetary money when I was in 6th grade, she would tell me not to spend everything, especially on the things that I do not need. Thanks to my mom, I learned how to save in a piggy bank early on. But as I grow up, things change. I learned that to live a decent life, we need to work hard for the life that we want. But being a nurse in my country, the salary is not enough to feed our family let alone live a comfortable life. I have three children and pets at home. To sustain all our needs, I need to find ways how to earn in addition to what my husband is earning. I started to find ways how to earn passive income and a steady stream of income. Growing up, I know that once you graduate from college and earn a degree, you can earn a living. But there was a shift of mindset when I was exposed to the power of social media. Admittedly, it helped me open doors to many opportunities including learning di

Electrolux transforms worn out clothes into quilts with Gawad Kalinga’s Trese

[PRESS RELEASE]

Filipinos have relentlessly proven that the concept of bayanihan is still alive today. Every year the Philippines is devastated by numerous typhoons which result to ruined homes and ravaged livelihood. From one calamity to another, Filipinos have made it a tradition to donate and help rehabilitate the lives of the victims.


Sharing with this tradition, Electrolux, a global leader in home appliances, has been collecting and laundering clothes for calamity-stricken survivors for several years now. This year, Electrolux, through its Delightful-E Simple campaign, innovated this long-running advocacy.

Together with Gawad Kalinga’s Trese community, Electrolux will upcycle unusable clothes into quilts for children and new born babies in orphanages and other communities.

“Electrolux believes that there must be dignity in the clothes that we donate. To make sure that every piece of clothing is in good condition, we will sort out the worn out, unwearable ones, then upcycle them into quilts with the help of Trese” said Andrea Pionilla, Electrolux Marketing Manager. “With this partnership, we aim not only to give quilts to children and new born babies but also another source of livelihood for this Payatas community.”

Be a part of this meaningful advocacy by donating some pre-loved clothes. You may drop off your donations in any of these locations:

·       Electrolux Customer Service Hub
Grundfos Building, 5548 Osmena Highway, Brgy. San Isidro, Makati City
·       Mommy Mundo Head Office
2nd Floor Fun Ranch Frontera Verde, Ortigas Center, Pasig City  
·       Unilever Philippines Head Office
1351 United Nations Ave., Paco, Manila 
·       Empire East Land Holdings Inc.
11th Floor World Center Bldg., Sen Gil Puyat, Makati City 
·       St. Mary's College
37 Mother Ignacia Ave., Paligsahan Quezon City 
·       Kodak Philippines
2901 88 Corporate Center Valero cor. Sedeno St., Salcedo Village, Makati City 
·       Morgan Stanley
16th Floor E-Services Building, Bonifacio Global City, The Fort, Taguig 
·       Center for Culinary Arts (CCA)
287 Katipunan Ave., Loyola Heights, Quezon City
·       Dasmarinas Village (Homeowners Association Office) 
1419 Campanilla St. Dasmarinas Village, Makati City
·       BrandAction Inc.
Unit 4B ALPAP Bldg., 160 LP Leviste St., Salcedo Village, Makati City
·       BrandAction Inc.
Unit 4B ALPAP Bldg., 160 LP Leviste St., Salcedo Village, Makati City
·       Isla Lipana & Co.
29th Floor Philam Life Tower 8767 Paseo de Roxas Makati City

Visit electolux.com.ph and click the Delightful-E tab to know more about the Electrolux Delightful-E Simple to Share advocacy and for the full list of donation drop-off sites. You can also visit www.facebook.com/thelittlewhitebook or follow @ElectroluxPH on Twitter and Instagram

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